22%
OF THE UK POPULATION HAVE A DISABILITY
FAMILIES OF DISABLED PEOPLE IN THE
UK SPEND AN ESTIMATED
£274B
A YEAR
GLOBALLY THEY SPEND AN ESTIMATED
$8 Trillion
A YEAR
14 Million
DISABLED PEOPLE IN THE UK ALONE
OF GLOBAL CONSUMERS WOULD SWITCH BRANDS IF A DIFFERENT BRAND OF SIMILAR PRICE AND QUALITY SUPPORTED A CAUSE.
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87%
OF GLOBAL CONSUMERS BELIEVE THAT BUSINESS NEEDS TO PLACE AT LEAST EQUAL WEIGHT ON SOCIETY'S INTERESTS AS ON BUSINESS INTERESTS
71%
OF CONSUMERS HELP A BRAND PROMOTE THEIR PRODUCTS OR SERVICES IF THERE IS A GOOD CAUSE BEHIND THEM.
91%
73%
OF POTENTIAL DISABLED CONSUMERS EXPERIENCED BARRIERS ON MORE THAN 1 IN $ WEBSITES THEY VISITED.